Erin O'Conner has been described as "one of the best models in the world" by the legendary Karl Lagerfeld. Her first published pictures were by Juergen Teller for a 1996 issue of i-D magazine. In 2007 Erin founded the Model Sanctuary, a place of rest and tranquillity for stressed out models during Fashion Week. They offer free advice from qualified experts including a nutritionist, life coach, osteopath as well as make up tips, healthy food all day and a place to relax and recharge in between castings and shows. Erin recently has released her line of fair trade cotton t-shirts.
She has modelled on the catwalk for John Galliano,Christian Dior, Donna Karan,Prada, Versace, Miu Miu, Jasper Conran,Giorgio Armani, Julien Macdonald, Jean-Paul Gaultier, Badgley Mischka, and Dolce & Gabbana. She has worked with many leading fashion photographers including Patrick Demarchelier, Steven Meisel,Steven Klein, Nick Knight, Mario Testino, David Sims, Bryan Adams, and featured in magazines including Vogue, W, Elle, Harper's Bazaar,Harpers & Queen, i-D, and Visionaire. Since 2005 she has been one of the faces of the British high-street chain Marks and Spencer and in 2008 she launched the haircare line Model.Me for Toni & Guy, alongside Jamelia and Helena Christensen.
Erin to many, is the definition of British cool.